Web sites remain the foundation of online information about your business and we excel at building that foundation to the highest standards. We design, build, optimize for search, and maintain a variety of landscape and construction supply web sites. We bring particular expertise at search engine optimization (SEO), which is vital to any web site's success. We have developed a process, explained below, that has proven successful in implementing web sites as part of an overall marketing strategy. If you feel your web site needs to be upgraded and your goals is to reach landscape and construction professionals - we are the firm for you.
Average length of time we have been with clients
How long we have been marketing for landscape and construction suppliers
The Impact Business Group of Hampton, NJ designed, built and maintains this wholesale nursery and grower web site. A key feature of the site is daily availability reports – both with prices and without. These pages are viewed extensively during the season and have proven invaluable at attracting new customers. We have extensive plant knowledge and have literally worked in wholesale / retail nurseries. We know how to make your business look it best. Here are some features of this nursery / grower web site.
Featured Web Site Page
Availability of nursery inventory is vital to landscape contractors. Does the nursery have the plants that I need or spec’d? Customer surveys and traffic analysis have repeatedly shown what a valuable page this is to this wholesale nursery – not only is great customer service – it is an invaluable tool for gaining new customers
Hardscape projects such as patios, kitchens, or pergolas encompass both landscape and construction products and techniques. Many hardscape suppliers have large facilities and diverse product lines and it can be hard to show the scope of the business. At the Impact Business Group of Hamton, NJ we excel at designing, building, optimizing and maintaining stone and hardscape web sites. We use our drone, photography and video skills to capture the essence of the facility, displays, inventory and finished projects. If you are a hardscape supplier we would love the opportunity to speak with you about our web site and marketing capabilities.
Featured Web Site Page
Landscape Architects, Landscape Designers, and Contractors sometimes need inspiration to find the perfect design. Our Stone Ideas page is constantly adding new pictures of our stone in the field. These pictures can inspire, inform, and offer alternatives to concrete hardscape products.
Kitchens are hard to sell, especially if the client wants 400 of them. The Kitchen Classics of Vaux Hall, NJ is a kitchen and bath design and installation firm that specializes in single and multi-family kitchens and baths. For over 40 years this design and construction firm has produced stunning kitchens for single family homes and apartment or townhouse developments. A recent multi-family project involved the design and installation of over 400 kitchens in Jersey City, NJ. Our web site, email, and photography work has produced a steady stream of prospects for the sales staff to pursue. We have two reference pages that rank #1 across the country, and the site produces showroom visits and sales inquires at a healthy clip.
There are 3 basic kitchen design styles. Traditional, Transitional,and Modern. This page explains all 3 and how they differ. It includes pictures of finished kitchens as well as individual kitchen elements. It has proven to be an excellent starting point to the design discussion – which is one of the most critical design choices a client will make.
Discover how we transform your ideas into digital solutions through our efficient work process.
Discovery
Strategy
Build
Launch
PHASE 1 – We build web sites using the following step-by-step process. It starts with Discovery – a process by which we work to understand your business, your goals and objectives, and your current marketing plan and resources. Based on extensive research we then present a plan which typically involves visual mock-ups as well as a series of timelines and objectives. Then we build – this can take weeks for a complex web site and you will be part of the refinement process throughout. We are then ready to launch the site.
PHASE 2 – Although the site has been Search Engine Optimized during its construction – much remains to be done. This is especially true after Google returns its initial results. We perform regular maintenance and updates. Not only does this offer the chance for returning visitors to find new content – it is tremendously important to search and allows us to continuously fine tune the site. We incorporate AI features into the site in a variety of ways, and finally we quickly and routinely report the results of a variety of web site traffic figures and metrics.
Search
Maintenance
Report
Update Often
Have questions or ready to take the next step? Reach out to us—we're here to help and love to discuss marketing topics, ideas and angles. Whether you're looking for specific Horticulture and Construction marketing guidance, or just want more information, we've got you covered.
